Xero — Responsible Data Use
Client: Xero Australia
Brief Overview: I was approached by Inspire Group to create a short animated video for Xero Australia that educates on Xero’s mission for fair data use.
The Challenge
Client's Needs: The client needed an entertaining and engaging video that would help convey their mission for using data fairly, and continuing to be the best accounting product for small businesses.
My Role
Contribution: I created the animation from start to finish – including the initial storyboards, high-fidelity storyboards, animation and sound editing. I also created an additional document that details information mentioned in the video further.
Xero Explainer | Animation
Animation, Illustration and SFX: Jennifer Parker
Learning Designer: Kris Kimberly
Responsible data | storyboards
Initial sketches and high fidelity storyboards pictured above
Responsible data | print collateral
A4 printed material created to sit alongside the video

